It would be an understatement that Star Wars Battlefront II suffered a controversial release back in October. With the implementation of loot boxes early on and slow progression, EA suffers a backlash in what was likely the top gaming story of 2017.
As originally reported by the Wall Street Journal, EA’s latest title in the Star Wars series failed to meet the projected 10 million units sold. Alas, the game has only sold 9 million units at the time of this report. Company has cited loot crates as the primary reason for the less than stellar sales pointing directly to their controversy, poor implementation, and fan and internet backlash.
Electronic Art’s expects to receive an additional 1 to 3 million copies sold by the end of their fiscal year in March. However, this would still put sales 2 million copies behind 2016’s Star Wars Battlefront. The company also cited the lack of micro transactions (that were removed from the game entirely) as a steep decline in revenue, overall, to the game’s financials.
EA has promised that they would revamp and reinstate micro transactions. Chief financial officer, Blake Jorgensen, told the Wall Street Journal that micro transactions will make a comeback “in the next few months”. However, little is known on those details or whether there is no point at this juncture.
Electronic Arts CEO Andrew Wilson has denied the rumors of a fractured relationship between EA and Disney. According to Wilson, “You shouldn’t believe everything you read in the press. We have a tremendous relationship with Disney and we have built some amazing games together, and we have been very proactive with that relation in the service of our players. We’re at a point where, when we make the decision that we have the right model for players and our community, I have no doubt that we will get the support of Disney on that.”
Jonathan is a cohost of Weekly Games Chat with his friends Chris and Shaun. Weekly Games Chat posts every Wednesday on most podcasting services. You can email us at email@example.com or find us on Twitter @weeklygameschat.